🚩 18 Mistakes Smart Professionals Avoid when picking the right Life Strategist

When Picking a Life Insurance Advisor

A Self-Audit Guide for Ambitious Millennials & Gen Z

Curated by Kelvin Lei | Life Insurance Strategist

@kelvinlei_pbandfitness

✉️ kelvin.klei@pbandfitness.com


⚠️ Top 5 Red Flags to Watch For (At a Glance)

  • ❌ Advisor only sells from one company
  • ❌ Doesn’t ask about income, goals, or tax strategy
  • ❌ Uses fear or pressure tactics
  • ❌ You don’t understand your policy
  • ❌ No policy review in 12+ months

💡 Why This Guide Exists

Most people don’t know what great life insurance advice actually looks like — until it’s too late.

This guide helps you:

  • Spot common mistakes
  • Reflect on your current experience
  • Know what to expect from a true pro

Use it as a self-audit or to get a second opinion.


✅ How to Use This Guide

Each red flag has a checkbox:

  • [ ] I’ve experienced this
  • [ ] Not sure
  • [ ] Doesn’t apply

If you check 3 or more… it may be time for a second opinion.


🔍 18 Life Strategist Red Flags

1. They Only Talk About the Product

🧠 Why it matters: It may benefit them more than you

✔️ Look for: Strategy-first planning, not product pushing


2. They Push One Company

🧠 Why it matters: You might miss better solutions

✔️ Look for: Access to multiple carriers


3. They Rush the Process

🧠 Why it matters: Details get overlooked

✔️ Look for: Education, not urgency


4. They Can’t Explain It Clearly

🧠 Why it matters: Confusion = mistrust

✔️ Look for: Simple language, real-world clarity


5. They Avoid Talking About Fees or Commissions

🧠 Why it matters: You deserve transparency

✔️ Look for: Advisors who explain how they’re paid


6. They Use Fear to Sell

🧠 Why it matters: Fear-based decisions lead to regret

✔️ Look for: Calm, fact-based education


7. They Don’t Ask About Your Goals

🧠 Why it matters: Products must align with your values

✔️ Look for: Conversations about income, taxes, and goals


8. They Downplay Risks or Limitations

🧠 Why it matters: You need the full picture

✔️ Look for: Advisors who discuss pros and cons


9. They Don’t Offer Ongoing Support

🧠 Why it matters: Your needs change over time

✔️ Look for: Annual reviews and adjustments


10. You Just Don’t Feel Right About It

🧠 Why it matters: Trust your gut

✔️ Look for: Comfort, transparency, and clarity


11. They Ignore Cash Value Strategy

🧠 Why it matters: Missed opportunity to grow or access cash

✔️ Look for: Advisors who help you use your policy


12. They Never Mention Policy Reviews

🧠 Why it matters: Coverage can go stale

✔️ Look for: Regular check-ins and strategy updates


13. They Don’t Customize by Life Stage

🧠 Why it matters: One-size-fits-none

✔️ Look for: Tailored advice based on where you are now


14. They Don’t Coordinate With Other Advisors

🧠 Why it matters: Lack of integration = gaps

✔️ Look for: Willingness to work with your CPA or planner


15. They Overpromise Returns

🧠 Why it matters: Nothing is guaranteed

✔️ Look for: Realistic, fact-based projections


16. They Don’t Educate You

🧠 Why it matters: You deserve to feel smarter after each convo

✔️ Look for: Advisors who simplify the complex


17. They Only Focus on Death Benefit

🧠 Why it matters: Modern plans offer living benefits too

✔️ Look for: Income, illness protection, tax strategy


18. They Never Update You on New Options

🧠 Why it matters: You may be stuck in an outdated plan

✔️ Look for: Awareness of industry changes and upgrades


🧠 Score Yourself

How many red flags apply to you?

  • ✅ 0–3: You’re likely in great shape
  • ⚠️ 4–8: Might be time for a second opinion
  • 🚨 9+: You need clarity — fast

DM “Scorecard” to @kelvinlei_pbandfitness for a private review.


🔁 If You Checked 3 or More… Here’s What To Do

  1. Screenshot the red flags that stood out
  2. DM or email your score for a second opinion
  3. Get the clarity you deserve — no pressure

📞 Let’s Talk Strategy — Not Just Policy

Free policy reviews with no pressure. Just real answers.